The world has gone mobile and it is now the preferred choice for surfing the web. As a business owner, you need a mobile website design. There are two common approaches to mobile websites which are responsive web design and stand alone or separate website. If you choose a separate website approach, you will encounter duplicate content issues with search engines. This is why Google recommends that websites use the responsive web design approach.
Responsive web design is a better approach to mobile website design because rather than having duplicate content pages, you can have one. This approach to mobile design, allows your website to adapt to different device screen sizes by making smart rendering decisions.
Google rolled out their mobile-friendly update on April 21, 2015, and we are seeing mobile-friendly websites rank better than their competitors. So to keep you informed about mobile website design, also referred to as responsive web design, we took some time to create a visual illustration that will show you how responsive web design works.
We have included a definition of responsive web design, as well as key facts about responsive web design, how responsive web design works, current mobile web surfing stats, benefits of choosing responsive web design, as well as why you may want to adopt it.
A Visual Illustration of How Responsive Web Design Works
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Use The Responsive Approach to Mobile Website Design
The headaches that can arise from using a separate website approach can be painful and costly. Separate websites cause duplicate content issues within your domain, which may hurt how your web pages rank in search engine result pages. Responsive web design uses the same content and web pages, which removes any potential duplicate content problems.